Webdiary - Founded and Inspired by Margo Kingston |
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Webdiary Management Update 5
Site Traffic
As we have noted before, we have been plagued by enormous inconsistencies between different sources for traffic estimates on the site. From February on, we have independent measures of traffic from the Nielsen//NetRatings SiteCensus service. These don’t have any comparison figures from past months, but relative figures from the Awstats counters that were used for the last report show that while overall numbers of unique visitors were about the same for the two months, the number of pages viewed climbed sharply – February being 78% up on January numbers, recording nearly 350,000 page views for the month.
The audited SiteCensus analyses are consistently lower than Awstats or Webalizer outputs, and show that between 500 and 750 people visit the site on each weekday, and between 300 and 400 on each weekend day, averaging 1.5 visits of 10 minutes duration each, in which time they on average look at 5 pages. These averages were very consistent from day to day. Previously reported patterns of visits through the day and the week were maintained and confirmed by the SiteCensus figures.
The other major commercial site traffic
service is provided by Hitwise, who recently
presented us with the award
as the most popular website in
Publishing
We published 39 new posts in January, and 1802 comments (up 37% on January).
Unpublished comments in February were:
- Abusive: 20
- Content-free: 14
- Banned subject: 8
- Copyright violation: 2
Total intended for publication and not published 44/1846=2.4%
Webdiarists
312 people have registered to submit comments, plus 6 more who currently can’t comment until they give a full (or real) name, up from 266+4 at the end of January.
101 of you have made donations – many of those more than once. Not all of those who donated are registered to comment. Continuing thanks to all of you for your support.
Finances
Income in 2006 to the end of February was $10349.26, of which donations were $5694, and ads were the remaining $4655.26 (the odd dollars and cents come from Google Adsense, from which we get an income of a little under $200 per month at present).
Expenditure in 2006 to the end of February was $7513.98, leaving us in a much healthier position than I reported at the end of January.
Margo
Margo continues to keep in touch, and we’ll be seeing her (and some of you?) at WOMADelaide. She expects to join in as a commenter from time to time once she’s feeling up to it.
David Roffey,
Managing Director,
Webdiary P/L
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| Disclaimer: | This site is home to many debates, and the views expressed on this site are not necessarily those of Webdiary Pty Ltd. Contributors submit comments on their own responsibility: if you believe that a comment is incorrect or offensive in any way, please submit a comment to that effect and we will make corrections or deletions as necessary. |
Have a wonderful time at WOMADelaide
Have a wonderful time at WOMADelaide. Last year was great, and I wish I could go this (and every) year. If you see Kanda Bongo Man, ask him to come to Sydney, soon.
My prediction is that a personal musical highlight will be someone that you had never heard of until you saw the program. So tell us who they are, and ask them to come to Sydney too.
And give us a report. Not just on the music (but definitely the music), but on the atmosphere and the community too.
Regards to Margo
Hey David, just to ask to pass on my regards to Margo and I trust she is doing well.
Financially I can only say Good Stuff.
Google clickthroughs and income
David, any chance of sharing a daily breakdown of the Google clickthroughs and income, which seems to have exploded unbelievably since last month? You wrote: "the odd dollars and cents come from Google Adsense, from which we get an income of a little under $200 per month at present" While at the end of last month you wrote: "Stats are very variable from day to day, but range from 2 clicks a day to the dizzy heights of 24 on several days. Payment is also highly variable per click (from under 10ç to more than $1), so there is no way to do the sum you ask - and the Google Adsense Terms and Conditions absolutely forbid us to publish anything encouraging people to click more!"
David: still highly variable, though obviously the increased traffic in February helped. Daily clickthroughs ranged from 10 to 61 - and to back up the problems of forecasting the sums, the 61 day was far from being the best earner, and the 10 wasn't the lowest. Daily income ranged from US$1.63 (a 23-click day) to US$16.26 (a 43-click day), and then the month was paid out at A$1=US$0.73.