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Archive - Feb 26, 2009

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Submitted by Richard Tonkin on February 26, 2009 - 12:00am.
Bonded to the brand or the land?
No matter that Pacific Clothing say that they're still an Australian company; the heart of its trade, I reckon they'll find, is centred on the fact that their brands are synonymous with an Australian clothing manufacturing industry. While we could wear these brands we knew our country could always be self-sufficient in putting shirts on our backs. With the brands about to be accompanied with a "Made in China" tag, any such faith and trust is most likely about to be eroded.
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